PUMA x Quiet Golf (Photo)
I was the creative lead and art director for the PUMA x Quiet Golf photoshoot, a collaboration that blends PUMA’s performance heritage with Quiet Golf’s minimalist, design-forward aesthetic. Shot at the stunning Pelican Hill Golf Club, the campaign leverages oceanfront vistas and the course’s serene landscape to reflect the collection’s calm, refined point of view. We photographed the collaboration with Rickie Fowler, one of golf’s most recognizable athletes and a longtime face of the PUMA brand. Known for his standout style and influential presence, Rickie brings authenticity and credibility to the partnership, embodying the balance of performance and modern design at its core.
The visual direction centered on clean compositions, thoughtful styling, and a minimalist, sophisticated mood that honors Quiet Golf’s ethos while staying true to PUMA’s athletic identity. The result is an elevated, contemporary campaign that showcases a fresh perspective on golf style through understated palettes, refined details, and quietly confident design.
ROLE: Art Director | Art Director (Digital): Jessica Macaranas | Assoc. Art Director: Austen Hammon | Creative Director: Chris Butner | PHOTOGRAPHER: Renee Bones | 2ND PHOTOGRAPHER: Chuck Pebenito | MKTG DIR: Mike Diaz | SR MKTG MGR: Alex Schutte | STYLIST: Liz Ream | SR PRODUCER: Mia Gresik
